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24 July 2011

Your BankAmericard Welcome Here lighted sign in Portland

Before "Visa" was what it was, the world had BankAmericard - a premiere source for stretching your already-tight 1960s & '70s budgets.
This exists in Portland, Oregon, at a "true western classic" The Outdoor Store.  At very latest, this sign is from 1975, as in 1976 BankAmericard began its re-branding process as Visa, that we all know today.
Photo taken April, 2011
copyright modern relics

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